I started my business in 2018 with an idea and it has grown into my passion around family life. I am a Londoner and studied art and textiles, as well as business. Before I started my business I worked for a financial services company and was responsible for their admin and marketing. All of my experiences have helped the business side, but creativity comes from my Mum, whose maiden name was Fox and ‘The Gift Fox’ is named in her memory.